Thursday, January 27, 2011

"This Made Me Smile..."



Another super funny Doritos Superbowl ad that won't be aired... It's amazing to me how upset some people, (both supporters and homophobes) have become by the notion of Pepsico/Frito Lay including us (albeit in a fun and playful way) in the annual celebration of America's winter holiday, "The Superbowl" (read some of the comments on YouTube).

To my mind the funniest thing about all of this is that the furor has achieved the ads ultimate goal even without them airing... Everybody's thinking "Doritos."

In the end, many GLBT people will see Frito Lay and their brands as inclusive and supporting companies (which they and their parent Pepsico are). The anti-gay homophobes will claim victory since they won't have to be reminded that we exist during their annual celebration of "big burly men in skin tight uniforms grabbing, chasing, tackling, and falling on top of one another." To my mind its the irony of all ironies...

Now I think I'll go open a bag Doritos and have a Pepsi!

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