Friday, December 22, 2023

"Sometimes In Advertising..."


Hard to believe, but the good folks at Hallmark have been at it for 50 years with these ugly things... Don't get me wrong, I know millions of folks love collecting these, but if you've ever seen a tree with many years worth of these, you look at it and go what is all this junk, "Why are there Star Wars and Snoopy ornaments, baseball players and gumball machines mixed in with the glass balls?" Nevertheless, congratulations Hallmark and thank you for the inclusive advertising and the Hallmark Holiday films of the last few years that tell our stories too.

Scenes from this year's gay-inclusive Hallmark film
"Christmas on Cherry Lane"


Jonathan Bennett and Vincent Rodriguez III play the latest gay couple in this Hallmark Christmas movie who unexpectedly have the chance to expand their family on Christmas Eve


Guess where new daddies got the plush reindeer...

And it wouldn't be a Hallmark Christmas film without shameless promotion of their Keepsake ornaments throughout the movie


And by the way, I love the OGT* "Hollywood Wrapped 1" gift boxes throughout!

* OGT: Obviously Gay Trait

1: Hollywood Wrap, a style of gift wrapping where the box and lid are wrapped separately. The gift is placed inside, and the lid is set on top of the box. Nothing, except sometimes a ribbon, secures the lid to the box. Back in the day, department store gift wrapping departments would offer this service for an additional fee. With a Hollywood Wrap no one has tear off that beautiful and expensive wrapping paper. Often, the box itself would become a keepsake and be used to store the gift or other treasured items. I can remember being the only one in line ordering a Hollywood Wrap when I got to the counter, later I realized, it's an OGT, we love it!



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