Monday, February 10, 2014

"Sometimes In Advertising..."

Oops, not so fast...
Team Lotus tweeted this message and then was promptly smacked down since some of their new overlords are hateful Russians.

Andrew Benson
February 8, 2014

Formula 1 team Lotus have apologised for a tweet about the Winter Olympics which included a picture of two men kissing.

The tweet, which was posted on Friday, wished "all athletes a successful 2014 Olympic Winter Games #Sochi2014".

The Sochi Games, which were officially opened on Friday, have attracted criticism because of controversial laws in Russia banning "gay propaganda".

Lotus later said the tweet was "unauthorised" and had been deleted.

The Black Sea resort is hosting the first Russian Grand Prix on 12 October.

The Lotus F1 tweet upset top management and shareholders of the team, who are owned by the investment group Genii Capital, because it was causing problems for their business.

Genii is a multi-billion pound company with investments around the globe, including significant interests in Russia.

The Lotus team have a new Russian backer, mobile phone company Yotaphone. Its parent company Yota Devices is poised to buy a 10% shareholding in the team.


*****

"Fear Eats the Soul"


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